It's time for episode 25 of our podcast, the Small Business Sessions.

The inspiration behind Enterprise Nation's Female Start-up of the Year

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As an exhausted Mum, Mel Bound was desperate to regain a bit of time to herself and put a post on a Facebook group one evening to see if anyone else fancied joining her for a jog in the park after she'd put the kids to bed. 75 women showed up from just that one post and now her 

This Mum Runs focuses on creating a space where time strapped mothers can regain a bit of headspace by doing exercise together without feeling intimidated or under pressure to loose weight or get fit. Her success was rewarded on 21 October when she was crowned Female Start-up of the Year at our Festival of Female Entrepreneurs. We recorded a podcast with Mel before she took to the stage to pitch and this Small Business Session oozes with Mel's infectious enthusiasm about what she's getting up to and why she's doing it. Inspiring and then some!

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Hi, I’m a multi-channel marketing consultant who’s scaled two companies from start-up to unicorn status-  $US 1B. I help start-ups  develop  marketing functions on a shoe string, prioritising the most cost effective channel strategies to drive growth. I have over twenty years of B2C and B2B brand and marketing experience, having worked at top ad agencies like McCann and also a truck load of digital marketing knowledge from working at Meta as well as CMO roles for several successful UK start ups. My expertise are branding, demand and lead generation, social media, digital/SEO, email, influencer and referral/ word of mouth marketing.

Founder

Lunch and Learn: Mastering influencer and word-of-mouth marketing

This session equips you with the tools to grow your business through authentic, impactful marketing.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

Strategies for success: Branding and marketing

Join this forum for SMBs to share cutting-edge branding and marketing tactics for growth and resilience.

&lt;p&gt;I moved to the UK a very long time ago (so called friends tell me I am now more British than Canadian!) and now very much see England as home. My life is a mixture of spending time with friends, borrowing the most beautiful dog (be warned - I may be a tad smitten with him!), working with business buddies as we try to grow our businesses and endeavouring to get back into horse back riding which I miss immensely.&lt;/p&gt;

&lt;p&gt;Like many, I am a huge tennis fan for the 2 weeks of the year that Wimbledon is on!&lt;/p&gt;

&lt;p&gt;I have a &lt;a href="http://itunes.bridginggaps.uk"&gt;podcast &lt;/a&gt;which is partially business and partially pleasure as I really love speaking to so many different inspiring business owners.&lt;/p&gt;

&lt;p&gt;In spare time, I experiment with my creative side by creating new patterns and designs and enjoy photography as well.&amp;nbsp;&lt;/p&gt;

&lt;p&gt;I now combine my experience of planning, love of technology and talking by working with people and businesses to launch their own podcasts.&lt;/p&gt;


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Strong communicator and commercially curious. Success in moulding a complex message to the required audience. Comprehensive marketing background in the business to business sector, building successful and positive relationships along the way.

The inspiration behind Enterprise Nation's Female Start-up of the Year

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