Everyone is talking about AI but what is it and how can it help your small business? Xero's Gary Turner answers those questions and more.

The Small Business Sessions (S3E6): Can AI really transform your small business?

Podcast

 podcast from Enterprise Nation and powered by 

 is back for another inspiring episode. This week, we look at artificial intelligence.

Everyone is talking about AI but what is it, why do you need to know about it and how can it help your small business?

 co-founder and UK managing director, answers those questions and argues why despite concerns over the rise of AI, automation can sit alongside humanisation.

You can listen to the podcast below and on podcast platforms including 

Everyone is talking about AI but what is it and how can it help your small business? Find out in this podcast.

Helping business owners and marketing managers navigate the complexity of digital marketing to get consistent returns that drive profitability and growth.
In an ever-changing environment, this includes helping them navigate the opportunities and challenges that the AI revolution will create.
Over the past 11 years, I have worked with sole traders and large corporates to provide proven strategies, support and digital advertising campaigns.
I am delivering Google Digital Garage training on marketing and AI across the country on behalf of Enterprise Nation and Google.
Key Services
<ul>
<li>Social Media, Marketing &amp; AI Training &amp; Coaching</li>
<li>Digital Advertising Management (Google, Facebook, Instagram and LinkedIn)</li>
<li>Events &amp; Public Speaking (AI for Marketing &amp; Productivity, Social Media</li>
</ul>

Director

Adviser of the Month: Kristian Downer

Congratulations to our Adviser of the Month for September, Kristian Downer, director of DowSocial.

I manage the HubSpot for Startups program for UK &amp; Ireland. Through partnering with VCs, Accelerators, Incubators and Entrepreneurial Organisations, we educate startups on all things sales &amp; marketing.
Prior to HubSpot, I worked at Enterprise Ireland where I both advised and secured investment for Irish tech startups and SMBs.

Head of HubSpot for Startups UKI

HubSpot for Startups: Use HubSpot CRM to grow your business

Learn more about how start-ups like yours can successfully implement and use HubSpot CRM to scale and grow.



A Fellow of the British Computer Society with extensive technology management and technical trainings and over 25 years’ experience helping organisations use technology to improve business performance, increase profitability and manage risks.
Adept at aligning business and technology strategies, recommending cost effective solutions, optimising human and technology assets, optimising value and managing risks.
My expertise includes digital strategy formulation, value maximisation, cyber resilience and technology solution selection.

IT Consultant

Digital Strategy formulation

Digital is driving major changes in how organisations set and execute strategy.
Investing in technology before a defined digital strategy is akin to putting the cart before the horse.
Without defined digital strategy, technology investments may not be coherent, cost-effective and may fail to deliver maximum value to the business. 
A digital strategy articulates an organization’s approach to leveraging the capabilities of technology to enable it achieve its mission.
The earlier a digital strategy

Hi, I&apos;m Jerry Figueroa-Lee and a co-founder of both Elevate UK, a leading digital marketing agency, and AdsCampaign.pro, a revolutionary Google Ads AI-based optimization tool. With a deep-rooted passion for leveraging technology to drive business growth, I have spent over 15 years at the forefront of the digital marketing landscape, empowering businesses across various sectors to achieve unprecedented levels of success.
At Elevate UK, our mission is clear: to deliver exceptional growth for clients through innovative Google Ads management, high-value lead generation, and cutting-edge SEO strategies. We brings a wealth of experience and a proven track record in scaling businesses by optimizing their digital presence, reducing wasted spend, and maximizing return on investment. Our approach is not just about numbers; it’s about creating sustainable growth, avoiding common pitfalls, and providing continuous support and training to ensure our clients long-term success.
My expertise extends beyond traditional digital marketing services. As a co-founder of AdsCampaign.pro, we have harnessed the power of AI to create a market-leading tool that executes thousands of optimizations 24/7, 365 days a year. This tool is a game-changer for companies and other Google Ads management agencies, enabling both to significantly increase their returns and those of their clients by automating complex tasks and ensuring campaigns are always at their peak performance.
Clients working with us at Elevate UK and AdsCampaign.pro benefit not only from our extensive knowledge but also from our unwavering commitment to excellence. We believe in transparent reporting, continuous optimization, and staying ahead of the curve by relentlessly testing new strategies and technologies. Our passion for digital marketing is matched by our dedication to helping businesses thrive in today’s competitive market.
Whether you&apos;re looking to elevate your brand in a crowded marketplace, drive more traffic to your website, or maximize the profitability of your Google Ads campaigns, We&apos;re in your corner. Our innovative approach, combined with our deep industry knowledge and cutting-edge tools, ensures that your business not only meets but exceeds its growth objectives.

Jerry Figueroa-Lee

Hi, I&apos;m Jerry Figueroa-Lee and a co-founder of both Elevate UK, a leading digital marketing agency, and AdsCampaign.pro, a revolutionary Google Ads AI-based optimization tool. With a deep-rooted passion for leveraging technology to drive business growth, I have spent over 15 years at the forefront of the digital marketing landscape, empowering businesses across various sectors to achieve unprecedented levels of success.
At Elevate UK, our mission is clear: to deliver exceptional g

The Small Business Sessions (S3E6): Can AI really transform your small business?

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