Digital Marketing Strategy

Hi I am Monica.  Founder of the AI Learning Lab. AI should be accessible to everyone, especially small businesses looking to innovate and grow. I provide both virtual and in-person training sessions designed to accommodate learning styles and schedules. Whether you are a solo entrepreneur or part of a small team, I can provide tailored learning experiences to customise and address your specific challenges and goals, ensuring you gain relevant skills that directly impact your business. Also, Founder of Innovate Digital Solutions, a digital strategy, digital marketing and AI agency for small businesses and startups. I started Innovate Digital Solutions with a mission to deliver the best possible marketing opportunities to my clients in a world where customers' needs and marketing & technology changes constantly. My passion is driving results for my clients. I can help you launch, pivot or grow your business! I have spent most of my career driving brand growth and enhancing online presence across various sectors including retail, beauty, luxury fashion, telecommunications and FMCG. I have developed and executed ecommerce and digital marketing strategies that consistently exceeded targets and delivered significant ROI. My expertise spans digital growth strategy, digital marketing strategy, digital marketing planning, SEO, PPC, social media, CRM and data analytics allowing me to drive business growth and optimise customer journeys. Throughout my career, I have successfully managed multi million-pound P&L accounts, led cross-functional teams and spearheaded large-scale digital projects for some of the top UK companies like John Lewis, M&S, Debenhams and Vodafone. I am a digital enthusiast and always staying ahead of trends in order to up my game. I recently received a ‘Digital Marketing in an AI World’ certification from London Business School and qualified with the CIM Specialist Award in AI Marketing so I can constantly help my clients harness the power of AI for innovative business solutions. My services include: Developing your marketing strategy to scale your business. Putting together a marketing plan providing a clear framework based on analysis and insight. Building an effective integrated digital marketing to support your business goals. Integrating AI tools and applications into your business to improve effectiveness and efficiencies making your teams and processes more productive. AI Training - Introduction to AI, Prompting Techniques and Workshops on ChatGPT and Creative Tools.  I provide consultancy services, work as an extension of your team or can even take on the execution as a project manager for your business. Get in touch to talk about taking your business growth forward!