Best of 2024: Top Enterprise Nation e-learning courses

Enterprise Nation's e-learning courses have resoundingly delivered in 2024.

With more people than ever coming to Enterprise Nation for support with starting or growing their very own businesses, the e-learning material on the platform has obligingly stepped up a notch.

Here to take you through their top five courses of 2024 is none other than our head of programme delivery and e-learning supremo, Diane Mensah.

Be sure to have a good look through the full complement of e-learning sessions here.

business.connected: How to sell more with an email marketing strategy

In this webinar, Dave Charest, Constant Contact’s director of small business success, explains the three stages an email marketer goes through on their path to growing sales by building on proven fundamentals.

Key takeaways from this session:

• The fundamentals of using email to increase sales

• How to segment your list and automate emails to improve results

• How to dig into data to optimise your efforts for the best possible results

Enterprise Nation has partnered with Vodafone Business to equip 800,000 small businesses over the next three years with the digital skills they need to take their operations to the next level.

StartUp UK: The art of customer profiling

In this StartUp Series webinar, Emer Carr discusses the secrets to getting to know your audience, while Michelle Spaul shares essential best practices on how to get inside your customers' heads and hearts and why empathy is important to connect with your customers.

Key takeaways from this session:

• An effective strategy for understanding your customers

• How to get inside your customers' heads and hearts

• Knowing your customers gives you a competitive advantage

Visit the StartUp UK hub to discover everything you need to know about becoming your own boss.

Tech Hub: How to climb the Google ladder with SEO

Do you have a live website, want more traffic and want to understand why and where your website ranks on Google? Get to know your OG tags from your SSL certificates and your IP blacklists to your Sitelinks Search box!

In this workshop, digital marketing strategist, Jonny Ross, shares how to climb the Google ladder with SEO.

Key takeaways from this session:

• Learn top tips and tricks on keywords

• Understand how to climb the ladder within the Google Search Engine

• Discover how to optimise your products and services

A collaboration between Cisco, Google, Sage and Vodafone Business and built by Enterprise Nation, Tech Hub offers an accessible solution to support small businesses to adopt the technology they need to run and grow their ventures.

Grow London Local: How to navigate the world of start-up accelerators as a Black founder

In this webinar, Koby Yogaretnam of Foundervine focuses on Black founders and how to navigate the world of start-up accelerators, particularly in the UK and Europe.

Key takeaways from this session:

• How to find an accelerator: Learn where and how to search for accelerators that support Black founders and your specific industry. It’s crucial because accelerators provide mentorship, funding opportunities and a network of peers and investors

• How to choose an accelerator for your business/start-up: Understand what factors to consider, such as industry focus, stage of start-up, funding requirements and location to ensure the accelerator fits your business needs. Choosing the right accelerator can make a significant difference in the success and growth of your start-up

• What to be cautious about when joining an accelerator: Know what red flags to watch for, such as predatory terms, hidden costs or lack of genuine support. Being cautious helps you avoid programmes that might not align with your values or long-term business goal

No matter where you're based in London, you'll find relevant support and guidance on Grow London Local, as well as opportunities to connect with like-minded business owners.

Talent Hub: Building a flexible workforce – alternatives to full-time roles

Kevin Fitzgerald, UK managing director at Employment Hero, discusses the latest hiring trends across UK SMEs. He also explores alternatives to full-time roles and shares tips for building a flexible workforce that’s fully compliant.

Key takeaways from this session:

• Understand current hiring trends: Discover the latest hiring trends shaping UK SMEs and learn how to adapt your workforce strategy to attract talent

• Explore alternatives to full-time roles: Discover the power of flexible employment options and how they can help you scale your business without the commitment of full-time hires

• Ensure compliance during uncertain times: Gain actionable tips to confidently navigate employment law and ensure your hiring practices are compliant and hassle-free 

Sign up to Talent Hub for free support with hiring staff and recommendations on your next steps.

Be sure to have a good look through the full complement of e-learning sessions today.