Find out how to communicate your brand’s mission, values and personality, and learn techniques for engaging with your followers online and elsewhere.

Building a loyal audience on social media

Webinar

In this Lunch and Learn, digital marketing specialist 

 explains how to create a strong and engaged social media community that genuinely connects with your brand.

She also shares proven strategies for fostering trust, delivering valuable content and engaging with your audience.

Whether you’re just starting out or looking to deepen your impact on social media, this session will provide actionable insights to help you cultivate loyalty and turn followers into brand advocates.

Emma is a leading digital marketing consultant and the dynamic owner of Fresh Approach Digital. With a wealth of experience in social media training and digital strategy, Emma has helped numerous businesses thrive in the digital space. 

As a passionate speaker and mentor, she's dedicated to helping others navigate the ever-evolving digital landscape, using her expertise to drive growth and engagement.

This webinar is part of a series for business.connected. 

business.connected: Grow your business with free digital training

Free video training, exclusive offers and workshops

The business.connected hub is a free online training programme of workshops, webinars and e-learning modules designed to help businesses go digital and adopt new technology. 

Lunch and Learn: Building a loyal audience on social media

Learn strategies for building an engaged social media community and turning followers into loyal brand advocates.

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

Tech Hub Ireland: Practical support to help Irish small businesses adopt technology

A critical part of Enterprise Nation’s strategy to equip Ireland’s small businesses with the tools they need to grow.

Expert Cybersecurity Consultant
With extensive experience in cybersecurity, I specialise in providing comprehensive solutions to safeguard businesses against digital threats. My expertise spans consulting, training, incident response, penetration testing, and compliance management.
Expertise Areas:
Cybersecurity Consulting:
<ul>
<li>Risk Assessments: Identify vulnerabilities and assess potential risks to create tailored security strategies.</li>
<li>Security Architecture: Designing robust and secure IT infrastructures to protect against cyber threats.</li>
</ul>
Incident Response and Management:
<ul>
<li>Preparation: Developing incident response plans and conducting tabletop exercises.</li>
<li>Response: Leading efforts to contain and mitigate security breaches.</li>
</ul>
Compliance and Regulatory Guidance:
<ul>
<li>Regulatory Standards: Ensuring adherence to GDPR, HIPAA, and PCI-DSS regulations.</li>
<li>Compliance Management: Implementing and managing programs to meet regulatory requirements.</li>
</ul>
Training and Awareness Programs:
<ul>
<li>Employee Training: Conducting awareness training on best practices.</li>
<li>Phishing Simulations: Running simulated attacks to improve vigilance and response.</li>
</ul>
Security Solutions Implementation:
<ul>
<li>Managed Detection and Response (MDR): Deploying and managing advanced threat detection and response solutions.</li>
<li>Vulnerability Management: Continuous monitoring and remediation of security vulnerabilities.</li>
<li>Penetration Testing: Simulating attacks to identify and address weaknesses before exploitation.</li>
</ul>
Cybersecurity Insurance:
<ul>
<li>Risk Transfer: Assisting businesses in obtaining insurance to mitigate financial impacts from breaches.</li>
<li>Policy Guidance: Advising on best practices and requirements to qualify for and maintain coverage.</li>
</ul>
Why Connect with Me? As a dedicated cybersecurity professional with strong partners, I empower businesses with the knowledge and tools to protect their digital assets. I believe in a proactive approach to cybersecurity, focusing on prevention, education, and swift response to incidents. Together, we can create a secure environment for your business to thrive in the digital age.
Feel free to contact me to discuss how we can enhance your cybersecurity posture and protect your business from evolving threats.

Cybersecurity solutions and consulting network

This group is for cybersecurity professionals and businesses focused on protecting digital assets.

Digital marketing (online marketing)

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This service is for small businesses looking to enhance their digital presence and marketing strategies.
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Tony is a professional marketing and communication expert with a track record working for entrepreneurs, major brands and large and listed companies in the UK and internationally. He created Pitch Factory in 2013 to focus on helping businesspeople to become more compelling and persuasive communicators. He helps them to develop and refine the way they take their business to market; supports them throughout the business development process to win contracts and funding; creates compelling content for the web, social media and marketing collateral; and through training helps them so become more confident and impactful presenters at pitches, and at business networking events. He delivers a stronger proposition and marketing strategy to help you reach your target market and achieve your business goals, will help you to produce a winning Pitch Strategy, and fluent and compelling proposal documents and presentations, content that communicates your real value to clients for your website, social media campaigning and marcoms; and runs Presentation Skills Training, Business Storytelling training and helps businesspeople to create a punchy Elevator Pitch for business networking, exhibitions and trade missions.

Tony Treacy FCIM

Tony is a professional marketing and communication expert with a track record working for entrepreneurs, major brands and large and listed companies in the UK and internationally. He created Pitch Factory in 2013 to focus on helping businesspeople to become more compelling and persuasive communicators. He helps them to develop and refine the way they take their business to market; supports them throughout the business development process to win contracts and funding; creates compelling conte

Building a loyal audience on social media

Topics covered in this session

Free video training, exclusive offers and workshops

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