In this Lunch and Learn, Danny Matthews shares a proven brand storytelling framework and how you can apply it to your brand.

Lunch and Learn: Improve your marketing performance with brand storytelling

Webinar

Last year in the UK, a new business started every second – this means every market is really crowded. But in every industry, area, or special interest, there's always one brand that truly stands out with its unique identity and how it promotes itself.

 shares a proven brand storytelling framework and how you can apply it to your marketing, social media, and website to get more people interested and help your business grow.

 is a branding expert with a big vision to solve the world's biggest problems with creative design and brand strategy. Among his accolades, he has been featured in the Huffington Post, BBC Radio, and the FSB’s First Voice and has shared a stage with Facebook and Google.

Enterprise Nation is the UK's most active small business network, helping thousands of people turn their good idea into a great business. 

 to get everything you need to start and grow your small business, in one place.

 offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

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Lunch and Learn: Improving your marketing with brand storytelling

Ready to supercharge your marketing? Dive into brand storytelling!

I&apos;m a <a href=&apos;https://danmartinuk.com/&apos; target=&apos;_self&apos;>freelance content creator and event host</a> who helps small businesses and the organisations that support them. I&apos;m also Enterprise Nation&apos;s Local Leader for Bristol.
I have 20 years of experience as a small business journalist having interviewed hundreds of entrepreneurs from famous names like Sir Richard Branson and Deborah Meaden to the founders behind brand new start-ups.
I&apos;ve worked for a range of leading small business publications and support groups, most recently as head of content at Enterprise Nation where I was responsible for the prolific output of content on the company&apos;s blog and social media. I now freelance for Enterprise Nation as the website&apos;s <a href=&apos;https://www.enterprisenation.com/business-news&apos; target=&apos;_self&apos;>news reporter</a> and as the host of the <a href=&apos;https://www.enterprisenation.com/podcast&apos; target=&apos;_self&apos;>Small Business sessions podcast</a>.
I&apos;m based in Bristol where I run and host regular events with the local small business community in my role as Enterprise Nation&apos;s Local Leader for Bristol. I also have strong connections with other major business organisations in the south west region.
In total, I&apos;ve hosted over 100 events including conferences with an audience of hundreds for international brands like Xero and Facebook and live web chats from inside 10 Downing Street.
With my partner, I co-run <a href=&apos;https://www.lifestyledistrict.co.uk/&apos; target=&apos;_self&apos;>Lifestyle District</a>, a lifestyle blog focused on culture, art, theatre and photography.

Freelance content creator & event host

The Small Business Sessions podcast (S7E1): From blogger to multi-million pound beauty brand

Enterprise Nation's podcast is back for a seventh series of inspiring entrepreneurial stories and expert business tips.

I am a consumer goods marketing professional having worked for some of the big global FMCG household brands. &amp;nbsp;I have also worked over the past few years with many Start Ups and SME's. &amp;nbsp;I now run my own Marketing Consutancy -the services I can offer are: &amp;nbsp;firstly, marketing strategy development ( Market Analysis, targeting , Positioning , Communication Strategy) to drive profitable growth along with implementation of the strategy ( if required) and secondly I can offer a marketing training programme of workshops at your offices or off site ( whatever works best for you) - the training programmes can tailored to your individual needs or you can attend an "off the shelf" workshops on how to develop a marketing strategy to drive your brands profitable growth and helping building your personal confidence and capability in marketing.

Founder

Marketing Book Club

A monthly meeting to relax, network and discuss a marketing book for an hour.

Louise is a two time award winning marketing and communications specialist with over 20 years’ experience. She has developed her expertise working with great brands such as BBC, Superdrug, HSBC, Nationwide Building Society, Prince’s Trust. She is on a mission to encourage businesses to promote who they are and what they do using marketing, communications and public relations tools and techniques.
In her pursuit to upskill and empower others, Louise launched 14 different downloadable PR and marketing toolkit resources.
From working in call centres and with penguins (not at the same time), arranging for a 104 year to be arrested (for fun) and being a firefighter for a day - she’s done it all and she’s not finished yet…
<ul>
<li>Read about her work: <a href=&apos;https://soundbitemedia.co.uk/&apos; target=&apos;_self&apos;><ins>https://soundbitemedia.co.uk/</ins></a></li>
<li>Read Louise’s blog ‘self-employed stories’ on LinkedIn <a href=&apos;https://www.linkedin.com/newsletters/self-employed-stories-7156970726275600384/&apos; target=&apos;_self&apos;><ins>https://www.linkedin.com/newsletters/self-employed-stories-7156970726275600384</ins></a></li>
</ul>

Marketing communications specialist

30 minutes to chat about marketing communications

Welcome and hello,

I look forward to talking to you about your plans for media, marketing and communications. Let&apos;s have a 30 minute call to chat about your plans, strategy and problems that you need to solve to help you promote your business.
I look forward to speaking to you soon

From Louise
Media Communications Specialist

Katie Marshall, founder of Luxley Communications, is a highly respected consultant in the fitness and wellness industry, known for her deep expertise and extensive network. With nearly two decades of experience, Katie has become one of the most trusted figures in her field, helping brands and individuals across the health, fitness, wellness, and lifestyle sectors to grow and thrive. Katie’s work spans a diverse range of clients, from early-stage startups and solo practitioners to well-established brands and leading names in the industry. Her ability to navigate both emerging and established markets makes her a go-to advisor for those seeking to elevate their presence and impact. Her clients value her for her strategic insights, innovative approach, and dedication to building long-term, meaningful relationships. Katie loves to bring her extensive knowledge and powerful network to support business growth, driving visibility and helping her clients unlock new opportunities. Whether guiding new brands through their early stages or helping larger companies pivot and expand, Katie’s focus is always on fostering authentic growth and ensuring her clients make a positive impact in the world.

Founder and CEO

Katie Marshall

Katie Marshall, founder of Luxley Communications, is a highly respected consultant in the fitness and wellness industry, known for her deep expertise and extensive network. With nearly two decades of experience, Katie has become one of the most trusted figures in her field, helping brands and individuals across the health, fitness, wellness, and lifestyle sectors to grow and thrive. Katie’s work spans a diverse range of clients, from early-stage startups and solo practitioners to well-establ

Lunch and Learn: Improving your marketing with brand storytelling

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