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WEBINAR

Lunch and Learn: Supercharging your online marketing strategy

Lorna Bladen
Lorna BladenOfficial

Posted: Thu 12th Sep 2024

A webinar sharing start-up success tactics for attracting and converting customers on a bootstrap budget.

Lorna Bladen, chief marketing officer of Enterprise Nation, leads this relaxed, friendly and collaborative session by sharing proven strategies and actionable tips to help you reach your target audience effectively.

Watch this webinar, if you're a founder, work in a small business or are interested in upskilling your marketing and want to achieve remarkable results.

Topics covered in this session:

  • What's your story? Learn how to hone in on your 'why' and amplify it consistently

  • Champion your brand: Be inspired by successful start-up founders with personality

  • Connect emotionally: Tips to cultivate a community with strong content pillars

  • Show up consistently: Repetition + consistency = success!

  • Solve a problem: Marketing the impact you're having on the world

  • Let your product do the talking: How to encourage user-generated content

  • Community matters: How to get your community to be your biggest advocates

  • Ask. Listen. Act: Using customer feedback to refine your business model

  • Make it easy: Web tools that can help you reduce friction and increase conversions

  • Have fun! Are you entertaining your audience and enjoying the journey?

About Enterprise Nation

Enterprise Nation is the UK's most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.

About Constant Contact

Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

Watch previous Lunch and Learns from our library of webinars

Lorna Bladen
Lorna BladenOfficial
I'm the CMO at Enterprise Nation and I have over a decade of experience working in marketing and across the small business space.  I am based in Brighton, West Sussex and I thoroughly enjoy investing my time in developing my marketing and community-building skills to support UK entrepreneurs.  I have experience across social media, digital marketing, content production, PPC and partnership building. My previous roles have included: Head of Marketing at Escape The City Head of Partnerships at Moneypenny Head of Marketing and Communications at StartUp Britain Establishing myself as a freelance marketing consultant Working pro-bono for ambitious start-ups

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