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WEBINAR

Growing sales and customers


Posted: Wed 5th Feb 2025

In the second part of our Tech Hub bootcamp, we're joined by two industry experts, Anna Gordon and Lyndsey James, who discuss ways to grow your sales and customers.

Topics covered in this session

Get started with a CRM – with Anna Gordon

  • What a customer relationship management (CRM) system is and how it works

  • The benefits of using a CRM

  • The three core concepts of a CRM: (1) Capture, (2) Grow and (3) Monetise

Creating a sales funnel that converts – with Lyndsey James

  • The structure of a sales funnel and its importance in converting leads to customers

  • How to use digital tools to optimise each stage

Catch up on part one of the bootcamp

Watch part one of the online bootcamp, in which Laura Derbyshire and Anna Morrish discuss ways to market your brand.

Relevant resources

 

Tech Hub: Recommendations and resources to help small businesses adopt new technology

Make your small business more productive with the free Tech Hub tool

Get tailored recommendations, join virtual workshops, connect with expert advisers and find practical resources. Take me to Tech Hub now

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

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