The Compassion Show: Compassion and social media

In this episode, we dive deep into how business leaders can harness the power of social media platforms, specifically LinkedIn, to promote a culture of kindness for their businesses.

My guest speaker, Caisha Sheikh, founder and CEO of Swell, shares her expertise on how to leverage social media to identify areas of employee mental health and use it as a platform for education and training. 

With over a decade of experience in personal brand consulting and LinkedIn marketing, Caisha understands the importance of cultivating an authentic and compassionate online presence. She highlights the role that social media can play in fostering a positive workplace culture and how it can be used as a tool to promote mental health awareness and support.

We discuss practical strategies that business leaders can implement to use LinkedIn as a platform for education and training, including creating and sharing valuable content, engaging with employees and customers and building meaningful relationships.

By prioritising kindness and empathy, businesses can not only attract and retain top talent but also create a positive impact on society as a whole.

Relevant resources

• Lunch and Learn: Why compassionate entrepreneurs are successful

• The Compassion Show: What every business leader needs to know

• Effective Leadership Group