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WEBINAR

Lunch and Learn: How to market yourself as an expert

Fiona Minett
Fiona MinettBoss Your PR

Posted: Fri 14th Jan 2022

In this recorded Lunch and Learn webinar, Fiona Minett, PR coach and founder of Boss Your PR, discusses the power of expert positioning and how to leverage your own expertise to promote your business and raise your profile. 

Fiona introduces some of the key opportunities when it comes to expert positioning and how you can make inroads with profile-raising activity such as guesting on podcasts, public speaking and becoming a media 'go to' expert in your field.

Key takeaways for this session:

  • Understanding how to uncover your own expertise and use it to raise your business' profile

  • How to spot key opportunities for expert positioning

  • How to begin building (and then leveraging) a platform as an expert

About Enterprise Nation

Enterprise Nation is the UK's most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.

About Constant Contact

Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

 

Watch previous Lunch and Learns from our library of webinars

Fiona Minett
Fiona MinettBoss Your PR
Consumer PR expert providing comprehensive insight, resources and training to ensure that any entrepreneur and business owner can do their own PR in a time and cost effective manner, achieving the same results as any PR pro.

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